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Walmart launches grocery pick-up service in US

Published 30 September 2015

Walmart has jumped onto the bandwagon of several other retailers with the launch of grocery pick-up service in eight new markets.

walmart

The move signals the supermarket chain's efforts to tackle competition from Amazon and other retailers such as Target that provide home delivery service.

The retailer would begin offering curbside pickup service for online grocery orders in eight new markets in September which include Atlanta, Tucson and Salt Lake City. More markets would be announced in the coming weeks.

Walmart has been testing online grocery services in two markets and pickup service in five markets - Denver, Phoenix San Jose, California; Bentonville, Arkansas, and Huntsville, Alabama. The service will be offered at Fayetteville and Charlotte, North Carolina; Ogden, Utah; Nashville, Tennessee; Tucson, Arizona; and Colorado Springs, Colorado.

With the new curbside pick service offering from Walmart, shoppers will be able to choose from around 30,000 items. Following the online order placement and payment, customers will be allotted a time when they can drive in to the store and workers would load the ordered items into their vehicles, Reuters reported.

Walmart will also add a new feature called "personal shopper" to help retrieve and stock products.

With this strategy, Walmart is set to take advantage of its expansive store presence factor - it has a network of 4,600 stores.

The move from the store chain comes as rivals such as Target has partnered with Instacart to deliver groceries for $3.99 per order and Amazon is conducting a pilot delivery test in Seattle, New York, Philadelphia, and California with an annual fee of $299.

Target has launched pick-up service in San Francisco, New York and New Jersey alongside startup Curbside. The company allows customers to buy products from any online Target store and then help them collect the items without leaving their vehicles.


Image:Walmart takes to grocery pick-up service. Photo: Courtesy of Jared C. Benedict/Wikipedia.