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Swedish retailer Rusta to import textiles from India

RBR Staff Writer Published 18 April 2013

Swedish retail chain Rusta plans to import Indian textiles and finished products worth INR2bn ($37.09m) annually over the next three to four years.

As part of the plan, the chain has opened its sourcing office in India on 17 April 2013.

The retailer would source Indian textiles, handicraft, rugs, furniture, lighting, home decore and kitchenware for its European customers.

Rusta founder Bengt-Olov Forssell said the company would tap exporters of paper and handicrafts from Rajasthan, textiles from Tamil Nadu, coir from Kerala, plastics and textiles from Gujarat and jute from West Bengal.

"India has shown an exponential growth in the retail and manufacturing sector which supports our belief in increasing our procurement establishing our procurement from Coimbatore in south to Ludhiana in North and from Ahmedabad in West to Kolkata in East," Forssell added.

Rusta India country head Gaurav Ghambir said Gujarat stands as key market for textile shipments.

"Ahmedabad, Rajkot, Vadodara, Vapi, Bhavnagar and Gandhidam are important places for us from the viewpoint of manufacturing purposes," Ghambir added.

Rusta with 67 retail stores offers a wide range of functional and stylish home and leisure products.