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Spencer's Retail to focus on non-food segment

RBR Staff Writer Published 18 July 2013

Spencer's Retail, an Indian multi-format retailer, is planning an overhaul for its retail concept with increased focus on non-food categories such as apparels, electronics and general merchandise.

Under the plan, the retailer is keen to increase the store space for the non-food products that currently occupy one-third of the total area.

Spencer's Retail president and CEO Mohit Kampani told The Business Line that the company is looking to increase the revenues from non-food products by more than 20%, which currently account 25% of total sales.

"We are going to almost double the space for non-food. We also plan to double the share of private label in its apparels segment to 65 per cent over the next two years," Kampani added.

Spencer's Retail is also mulling the introduction of experiential food with a focus on organic and farm-fresh foods, which customers can even taste the product.

"It means before buying the product, you can touch, sample, taste and experience the product. Many food items will be open and fresh. One can even taste spices and dry fruits," explained Kampani.