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Lifestyle International adopts cautious approach on China expansion

RBR Staff Writer Published 30 July 2013

Lifestyle International Holdings, a Hong Kong-based retail operator that specializes in the operation of mid to upper-end department stores, is treading cautiously on its proposed Chinese expansion due to increased competition from online retailers and destination shopping malls.

The chain, which operates Sogo shops in Hong Kong and Jiuguang department stores on the mainland, posted a turnover of HK$2.85bn ($367.4m) in the six months of the year, an increase of 7.8%, against the same period last year.

Lifestyle International chief executive and managing director Thomas Lau Luen-hung told South China Morning Post that the company is not planning to open stores similar to department store franchise.

"We want to be a self-built operator with a solid, loyal customer base," hung added.

"I'm hoping for a more balanced ratio between Hong Kong stores and mainland stores, as the latter has a greater potential for quality growth."

Recently, Lifestyle unveiled a new food store Shanghai Freshmart.