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John Lewis opens first Essex store

RBR Staff Writer Published 30 September 2016

UK retailer John Lewis has opened its first Essex store in Chelmsford, investing £18m.

The new 90,000ft² store, which is part of Chelmsford’s new £150m Bond Street development, features more than 65,000 products over three floors, including a Home Design Service.

The company recruited 300 people from Chelmsford and the surrounding area.

John Lewis Chelmsford branch manager Laura Rawstron said: “It's one of our most modern shops to date and brings together the very best of John Lewis' products and services.

“Our new team of Partners (staff) have worked incredibly hard to get us to this stage and I'm very proud of everyone involved. Together with the Bond Street development, this John Lewis shop will create a new retail and leisure offer that ensures Chelmsford has something for everyone.”

The John Lewis Chelmsford shop features a 7,900ft2 beauty hall that houses 14 beauty counters like M.A.C, Nars and Charlotte Tilbury. This is the biggest beauty hall across all its other stores.

It also has a Kuoni travel concession, Home Design Service and Benugo bar besides hosting fashion brands such as Whistles, Ralph Lauren, Finery and also John Lewis’ own Modern Rarity, a luxury womenswear brand.

John Lewis currently operates 47 upmarket department stores across the UK. Last month, the company announced an investment of £9m for its beauty halls and also for introducing new beauty products across several of its stores.

Image : An image the Eldon Square entrance of the John Lewis department store in Newcastle upon Tyne, England. Photo : courtesy of Mankind 2k and commons.wikimedia.org.